In part 2 of this article I have discussed about how to choose
right outsourcing partner and other consequences of outsourcing projects to
freelancers and putting up in to bidding portals. In this last part I am going
to discusses about the Apple approval process and after launch marketing for
iPhone Application Development and iPhone Game Development. With this article I
hope I will be able to provide you enough information on submitting your
application or game to app store and once launched how to handle the marketing
campaign.
As discussed before it might be important how good the idea
is but it is also very important how the company you have selected is going to
implement it and how smooth and understandable the application is going to be
once it goes into user’s hand. For this Apple has put up its own App approval
process and guidelines which make sure there is no app in the market which is
glitch or has bugs and crashes or gives user unaccepted or bad experience.
Applications are checked both technically and content wise to make sure people
are only including what they are offering.
Asking Morpheous CTO, he said “There are guidelines for
iPhone App Development or iPhone Game Development provided by Apple and
must be followed, they won’t hesitate rejecting your application multiple
times. This is the reason at Morpheous we have in-house quality control
department and testing department which make sure apps are up to the mark and contain
none of the things which apple has instructed in its guidelines not to include.
For this we also have sessions for developer awareness as that is most
important thing, as they are the ones who are going to engineer the
application.”
Last and the most important thing are, marketing of your
app. This is also very important for your application, as you might had great
idea and you have get it developed by best iPhone Apps Development or
iPhone Game Development company, but it is of no use if user around the world
don’t know about it. So, to make people download your apps for free or paid
versions depends on what you have done for the app marketing and also how much
are you ready to spend behind it, else in the worst case scenario, you might
convert your great idea into app but you might not be able to make money out of
it. I hope all these articles helped you in some way to create awareness about
iPhone Application Development and iPhone Game Development fields.